Young people don’t want prospective employers to merely pay lip service to their liberal social values
“Activist young workers are not the only force pushing companies in a more socially liberal direction. There is investor pressure from above and customer concerns from without. Shareholders are aware that the market responds when companies take a stand: firms that pulled out of Russia as soon as it invaded Ukraine did better than those who only made the decision later, according to a study by the Yale School of Management.”
Fonte: The Guardian
Autore: Martha Gill
Link: Woke capitalism is not to be sneered at. Gen Z is a mighty force for change