The old model of political debate is over, and spectacle beats argument every time. How did we get here?
“The first step in winning a public debate, indeed in any effective communication, is to get attention for your message. But that in and of itself is not enough. Attention is the means, not the end, because the end is persuasion. Once you have people’s attention, then you can try to persuade them with your evidence and arguments”.
Fonte: The Guardian
Autore: Chris Hayes
Link: The loudest megaphone: how Trump mastered our new attention age