Star presenters such as Joe Rogan and Theo Von have monetised the ‘manosphere’ and influenced politics. Will traditional media be next?
“When Donald Trump won back the White House in November, his team credited a series of people as they revelled in victory speeches. Taking the stage alongside Trump, UFC chief executive Dana White shouted to a cheering crowd: “I want to thank the Nelk Boys, Adin Ross, Theo Von, Bussin’ with the Boys and, last but not least, the mighty and powerful Joe Rogan!”.”
Fonte: Financial Times
Autore: Anna Nicolaou
Link: The podcast bros who helped put Trump back in the White House
